Morgan Stanley has reduced its price target for Snap Inc. from $9.50 to $6.50, retaining an Equal Weight rating despite noting better-than-expected performance in the company's core business. The firm emphasized that investors are keenly awaiting clarity on Snap's potential to add $400 million in high-margin revenue through its partnership with Perplexity, signaling mixed sentiment as the company navigates market challenges.
“Morgan Stanley · pointed out that investors will focus next on clarity on when the company could add $400 million in high-margin revenue · through its partnership with Perplexity”