Meta Platforms Inc. is experiencing a dramatic 62% drop in stock value this year, spurred by a turbulent digital advertising environment. In response, the company is aggressively increasing its capital expenditures, forecasting between $34 billion and $39 billion in 2023, focusing on the metaverse and artificial intelligence infrastructure. While Meta's heavy investments aim to secure long-term growth, the struggle reflects broader market pressures, as 22% of S&P 500 companies face bottom-line misses.